Shrine Insights

Does Your Loyalty Program Really Need a Mobile App?

Cracking the Code: Data Integration for Loyalty Programs

In my 50+ conversations with Loyalty Leaders, one challenge consistently takes center stage: data integrations. Many assume data integration is as simple as linking systems togethe

From Cost Center to Revenue Generator: Shifting the Perception on Loyalty Programs

A big risk for any enterprise loyalty program is being seen as a cost center rather than a revenue driver. Loyalty programs come with unique challenges that make them vulnerable to

Building Stronger Loyalty Programs: The Role of Business Clarity and ROI Modeling

Where would I start if I were tasked with launching or relaunching a loyalty program? I’d start by getting crystal clear on the business problem I’m trying to solve and then mo

Common Loyalty Program Pitfalls and How to Avoid Them

In my conversations with loyalty experts, I’ve encountered a few ideas that seem great on paper but often lead to big mistakes in practice. Here are some of the most common pitfa

5 Paths to Building a Loyalty Program: Which Approach Is Right for You?

When building the tech behind a loyalty program, companies often reach a crossroads. Each path comes with its own balance of cost, control, and complexity. From my experience, I’

Client Spotlight: AbbVie’s Loyalty Program Allē Makes The Headlines

For the past five years, Shrine has been proudly partnering with Allergan Data Labs, a division of AbbVie, on the launch and management of their loyalty program, Allē. The success

5 Biggest Mistakesin Staff Aug and How to Avoid Them

5 Biggest Mistakesin Staff Aug andHow to Avoid Them When it comes to software development, finding the right talent can be tough. Many companies are turning to tech-based staff aug